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Updates New blog entry on the fine arts in Singapore Honored Named "Teacher of the Class" by the 2011 CBS Flexible Executive MBA graduates New! Download! "Subjugated in the creative industries: The fine arts in Singapore" New! Chapters "Accrediation approach to place branding" and "Paradoxes of city branding and societal changes" New! Analysis Overseas citizens and the Singapore electoral process
Positions in CBS Associate Professor Taskforce leader for setting up a CBS Executive Doctorate programme Board Member : imagine.. Creative Industries Research Centre Co-Editor and Founder of the new journal - Asia Matters
Affliations imagine.. Creative Industries Research Centre Centre for International Business & Emerging Markets
Updated, 28 January 2012
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Welcome! This site provides information on my research and invites you into a dialogue. I am an Associate Professor at Copenhagen Business School (CBS). Besides teaching, I conduct comparative studies on Denmark and Singapore, particularly on tourism strategies, cultural policies, destination branding and management practices. Currently, I lead two interdisciplinary research projects. The first is on place branding, art and culture. One aspect of the project deals with the poetics and politics of city and country branding, including how the arts feature in branding places. The other aspect investigates the global art world; examining the intertwined roles played by curators, dealers, collectors, critics, art schools and of course, artists in art business. The second project is on how Europeans view Asia. This study uses three methods: opinion polls, media survey and in-depth interviews. This mixed-method approach allows us to look comprehensively at how Asia is perceived in Europe. As CBS is one of eight partners, I take charge of the Danish leg of the study. More
broadly, the wider discussions on the creative industries,
experience economy, tourism studies and
cross-cultural management intrigue me .
Shall
we begin a
dialogue?
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Latest Read the review in Tourist Studies
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